Do people buy GEICO insurance because it is good insurance or because they like the gecko?

Geico is good for most drivers. We rate Geico 9.1 out of 10.0 and name it our Editor's Choice in 2022. Geico scored highly in our industry review due to its comprehensive coverage options, low average rates and strong customer service reputation. Geico auto insurance is available in all 50 states.

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